A Brief Look at the Popularity of Mobile Apps

These days, mobile phones that merely allow users to send text messages and make calls are almost as outdated as cassette players. Today’s mobile phone users employ applications like e-mail browsers and maps as much as they send text messages or make calls. Mobile apps are so popular that they turn in huge numbers for mobile application developers; according to data by a research group, a total of 45 billion mobile applications were downloaded for 2012.

There are virtually no surprises in the list of the most used smart phone apps in the world, as it includes the usual suspects such as Google Maps, Facebook, and Youtube. Instant messaging apps like Skype and Facebook Messenger are also major players in this department. A surprise will be the relatively new app Instagram, where people can share photos with friends and family and even have the chance to get their own followers.

Businesses can take a cue from the popularity of these mobile apps and have experienced mobile app developers create apps for them to better serve their customers. These apps can have various features like shopping cart integration so they can order products while on the go. If they are satisfied with the products they’ve ordered, the app can also have a feature so they can easily tell their friends and family about them.